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Adam Neumann Credits 30-Minute Car Ride With Masayoshi Son For WeWork Collapse

· Business · Fortune, Times of India

Cofounder Adam Neumann identifies a 2016 meeting with SoftBank founder Masayoshi Son as the turning point that led to the $47 billion collapse of WeWork. Neumann recalls that during a 30-minute car ride in New York, Son offered $4.2 billion in funding, shifting the company's focus from sustainable growth to rapid, unchecked expansion. Neumann admits this influx of capital caused him to lose sight of the company's original mission, leading to a period of excessive spending and corporate instability. He now reflects on this moment as the point where his ego and desire for material success overtook his original entrepreneurial vision.

Why it matters

The account provides a rare, direct look at how massive, rapid capital injections from venture firms can fundamentally alter a startup's trajectory and leadership priorities.

Read the original report — Fortune

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