BJP to Launch Month-Long Seva Sankalpa Abhiyan on PM Modi's Birthday
· India · The Hindu, NDTV
Union Minister Pralhad Joshi announced that the Bharatiya Janata Party will launch a month-long Seva Sankalpa Abhiyan starting September 17 to mark Prime Minister Narendra Modi's birthday and his 25 years in public life. The campaign, themed around the slogan Janaseveye Prabhuseve, will run until October 17 and seek public ideas for achieving a Viksit Bharat by 2047. Speaking in Hubballi on Tuesday, Joshi stated that citizens will be encouraged to light an aashirvad deepa in front of every house on the opening day. He also remarked on national developments, noting increases in electricity generation and digital connectivity across rural areas. The exact schedule of public outreach events across various states has not been detailed.
Why it matters
The nationwide campaign serves as a major mass-mobilisation and public consultation drive for the ruling party, aiming to anchor the government's 2047 vision directly through citizen engagement.
Read the original report — The Hindu
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