Bose Expands Open-Ear Line with $199 Sport Open and $299 Ultra Open Earbuds
· Technology · Bloomberg, Investing.com
Bose Corp. is expanding its product lineup with the launch of two new cuff-shaped, wraparound earbud models. The new releases include the $199 Bose Sport Open and the $299 Bose Ultra Open second-generation earbuds. These devices feature an open-ear design that leaves the ear canal unblocked, allowing users to hear surrounding ambient noise while listening to audio. The models target consumers seeking situational awareness during outdoor activities or daily use. Bose has positioned both variants to capture a growing segment of the wearable audio market.
Why it matters
The release gives consumers more options in the open-ear headphone category, impacting audio buyers looking for non-occluding designs for sports and everyday wear.
Read the original report — Bloomberg
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