FSSAI Crackdown: Amway, Emami, Bonn Biscuits Remove '100%' Claims
· Business · Telegraph India, Economic Times, Times of India
Food safety regulator FSSAI has cracked down on misleading packaging by ordering major companies to remove '100%' claims from their product labels and advertisements. Amway, Emami, and Bonn Biscuits are among the prominent brands that have complied by stripping these unverified claims from their marketing materials. The Food Safety and Standards Authority of India initiated this scrutiny to protect consumers from deceptive health and quality assurances. Further details regarding penalties or specific product lines affected were not provided in the report. The regulatory action reinforces stricter enforcement of truthful labeling across consumer goods.
Why it matters
This crackdown impacts major consumer goods manufacturers and forces brands to overhaul product packaging and advertising to comply with regulatory standards.
Read the original report — Telegraph India
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