Garmin Embraces AI While Retaining Human Coaching Option
· Technology · TechRadar
Garmin is adopting AI with a focus on authenticity, according to its COO, Cliff Pemble. The company aims to integrate AI into its products while maintaining a human element in coaching. Garmin acquired TrainingPeaks to cater to consumers who prefer engaging with human coaches. This strategy allows Garmin to offer both AI-driven insights and personalised human guidance to its users.
Why it matters
This approach allows Garmin to serve a broader range of fitness enthusiasts, from those seeking AI-powered data analysis to those who value direct human interaction and personalised coaching.
Read the original report — TechRadar
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