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Instagram Launches Desktop Edits App to Compete with CapCut

· Technology · TechCrunch, Engadget, MacRumors

Instagram has launched a desktop version of its short-form video editing app, Edits, for Mac users, directly challenging ByteDance's CapCut. The desktop app is designed for complex video projects, offering features like a multi-track timeline, keyframes, audio waveforms, and custom keyboard shortcuts. It also includes licensed music, sound and video effects, and automatic captions in multiple languages. Users can publish directly to Instagram from the desktop editor and export watermark-free videos in 4K resolution. Instagram plans weekly updates and aims for seamless cross-device editing in the future.

Why it matters

This move provides advanced video editing tools to creators, potentially streamlining their workflow and increasing the quality of content on Instagram. It also intensifies competition in the video editing app market, which could lead to further innovation.

Read the original report — TechCrunch

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