Jaguar Unveils All-Electric Type 01 Grand Tourer Starting at £130,000
· Automobile · BBC News, Car and Driver, Wired
JLR has unveiled its new all-electric Type 01 Grand Tourer in New York, marking a radical design shift for the classic British brand. The imposing four-door model features a long bonnet inspired by the 1960s E-Type and packs electric motors producing roughly 1,000 horsepower. It accelerates from 0 to 62 mph in 3.2 seconds and offers a driving range of up to 320 miles at sustained highway speeds. The vehicle carries a minimum price tag of £130,000 as part of JLR's £15bn strategy to reinvent Jaguar as an upscale electric marque. This public debut follows a controversial brand relaunch in 2024 that triggered a fierce backlash over its surreal marketing and bold colour schemes.
Why it matters
The rollout tests whether a heritage British carmaker can successfully pivot to ultra-luxury electric vehicles despite alienating traditional buyers.
Read the original report — BBC News
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